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»facebook ad API

Blueye Creative Going 'Upstream' With Open Graph Retargeting

Yes, indeed. There are quite a few blue eyes at Chicago-based Blueye Creative, launched by managing partner Shannon Smith in 2004. And, there’s also the blue branding of the Facebook preferred developer program, which the company has been a part of since 2010 according to partner and VP of product Abby Ross. Ross joined Smith... Continue reading »

by John Ebbert // September 17th, 2012 //
»
CEO Calvillo Says Nanigans Unlocking Facebook Ads API With Demand-Side Platform Tech

Describing itself as a Facebook Performance Advertising company, Nanigans has placed its future squarely on the results it can drive through the Facebook Ads API. Though Nanigans CEO and co-founder Ric Calvillo has collegiate ties to the founders of online game kingpin Zynga, he hails from the enterprise software business - not media. As he... Continue reading »

by John Ebbert // July 10th, 2012 //
»
 

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