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»education

Ari Paparo Has A New Venture To Help Buyers Evaluate Tech Vendors (Minus The BS)

Netflix plans to introduce ads … and ad tech vet (and mayor of ad tech Twitter) Ari Paparo is rolling out an SVOD service of sorts. Weird world. On Monday, Paparo, who sold his last company, Beeswax, to Comcast in early 2020, launched Marketecture.tv, a startup to help prospective technology buyers understand and evaluate the… Continue reading »

by Allison Schiff // May 23rd, 2022 //
»
Hooking NYU Students On Mobile Advertising

Convincing students—not to mention adults with full-time jobs—to sign up for summer courses is never an easy task. As an experiment, New York University’s School of Continuing and Professional Studies is trying out a free mobile app designed to drive enrollment in an online summer mobile marketing course. Created through sponsorships with Sprint and DudaMobile,… Continue reading »

by Judith Aquino // April 8th, 2013 //
»
 

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