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»dotomi

Inside Criteo, The Golden Child Of Ad Tech

The public market has not been too kind to ad tech companies, but French performance marketing company Criteo has seemingly fared far better (it had five straight quarters of revenue growth and a market cap of $2.6 billion). Numerous industry insiders laud Criteo for its recurring revenue stream, typically associated with a software model. Yet Criteo... Continue reading »
by Kelly Liyakasa // May 29th, 2015 //
»
ValueClick Will Sell O&O Sites, Roll Out DSP

ValueClick will sell a bunch of websites as it pours all efforts into upgrading its wheezing display ad infrastructure. The company is also building a DSP, despite earlier claims that clients "wouldn't move to a DSP; there's not enough richness and personalization." On the block are Investopedia, PriceRunner, Smarter.com, SymptomFind and CouponMountain.com. No word yet on the timeline... Continue reading »
by Zach Rodgers // November 5th, 2013 //
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Retargeter AdExtent Evolves From 'App' To Full Platform Closely Aligned With DSPs

After a year existing as a retargeting API feature within ad-exchange operator AppNexus' system of technology tools, AdExtent says it is launching an independent version of its retargeting offering with a particular focus of augmenting Demand Side Platforms (DSPs) own solutions. In addition to AppNexus, the company is working with MediaMath, Turn and Google's DoubleClick... Continue reading »
by David Kaplan // July 16th, 2013 //
»
Analysts Positive on ValueClick, All Eyes On Dotomi

ValueClick's Q3 results were largely positive, as the company demonstrated in its earnings release and subsequent investors call on Thursday. But it just goes to show, that managing expectations is more than half the game when it comes to quarterly results. In part, the results were impacted by the exclusion of revenues from Search123, which... Continue reading »
by David Kaplan // November 2nd, 2012 //
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ValueClick to Acquire Dotomi

PRESS RELEASE
by AdExchanger // August 2nd, 2011 //
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Dotomi To Be Acquired; Retargeting Remains Hot

A reliable source has informed AdExchanger.com that performance marketing company Dotomi (AdExchanger.com Q&A from 2009) is in the final stages of being acquired by... fill-in-the-blank. Yes, I'm sorry to say I don't know who it is. But my source has been rock-solid in the past and says the Dotomi exit is about to happen as... Continue reading »
by AdExchanger // November 2nd, 2010 //
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Dotomi Riding Personalized Media Beyond Behavioral Targeting Says CEO Giuliani

John Giuliani is Chairman and CEO of Dotomi, an online marketing agency. AdExchanger.com: What's been happening at Dotomi in 2009? Any trends you can share on the client-side? Dotomi is very fortunate to be experiencing double digit growth in 2009 despite macro economic trends and a general decrease in overall advertising revenue. Marketers are looking... Continue reading »
by AdExchanger // September 15th, 2009 //
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