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Commerce Newsletter

commerce

Why Shopify Audiences Is The Retail Media Player To Watch In 2023

BY James Hercher// February 23rd, 2023

This week, we dive into Shopify, and its potential as a uniquely positioned purchase data supplier to the advertising industry with a product called Shopify Audiences.
commerce

The First Edition Of AdExchanger’s Commerce Newsletter, And We Go For Max Effect

BY James Hercher// February 16th, 2023

Hey! This is James Hercher, AdExchanger’s senior editor and commerce industry beat reporter. Welcome to the inaugural dispatch of AdExchanger’s Commerce Newsletter.