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NBC News strikes an ad reseller deal with Taboola; a new short-form video app is born; and people care more about social video than TV.

In the content recommendation box, it often feels like we’re being shown too many click-baity articles about former child stars and much less content from top brands, writes Alon Rosenthal, CEO and founder of WhizzCo. Which begs the question: Where are the brands? Are ad quality concerns keeping them away?