Out-Of-Home Is Hopping On The Clean Room Train
Clear Channel Outdoor plugs into four clean room tech providers to help advertisers link their first-party data with out-of-home ad exposures and outcomes.
Clear Channel Outdoor plugs into four clean room tech providers to help advertisers link their first-party data with out-of-home ad exposures and outcomes.
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Daniel Jaye, CEO and co-founder at Aqfer. As the world grapples with the impact of the coronavirus, businesses are struggling to figure out what life will look like once the […]