anticompetition

The ad tech antitrust trial against Google begins today in Alexandria, Virginia. Who’s on the stand and what will Google argue?

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … 

Google doesn’t want AppNexus founder Brian O’Kelley – you know, the godfather of programmatic – to testify during its ad tech antitrust trial starting on September 9.

A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…

The Department of Justice wants to break up Google’s ad tech stack. But how would separating Google’s publisher technology into a standalone entity affect the ad ecosystem? There are pros and cons.

The European Commission just left Meta a lump of coal in its stocking. On Monday, European regulators charged Meta with antitrust violations for “distorting competition in the markets for online classified ads,” including through unfair access to advertising data pulled from its competitors. Specifically, the commission issued what’s known as a “statement of objections,” which […]

The platforms taketh away – but sometimes regulators can giveth back. Google is seriously flirting with the idea of reopening YouTube inventory to appease European regulators and Criteo just won its 2019 case against Meta over being booted from the Facebook Marketing Partner program.

TikTok doesn’t compete with Facebook or Instagram. Neither does Twitter, Pinterest or LinkedIn. Really. At least not according to the Federal Trade Commission in its antitrust complaint against Meta. But excluding TikTok is like a gift for Meta’s lawyers.

Lawmakers and enforcement authorities on both sides of the aisle and across the globe agree it’s time to rewrite the rules that regulate competition for a new internet age. Just last week, the EU passed sweeping antitrust legislation in the form of the Digital Markets Act, and the DOJ is backing a bipartisan antitrust bill currently wending its way through congress.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. If It Ain’t Broke, Don’t Flix It Public investor Bill Ackman scooped 3.1 million Netflix shares, a 0.68% stake in the company. The bulk buy by Pershing Square, Ackman’s fund, was inspired by Netflix’s recent stock plunge, reports The Wall Street Journal. Netflix missed […]