AI in CTV

Olyzon raises $10 million for TV AI; Transparency now matters more than neutrality; OpenAI expands ChatGPT ads to SMBs.

Now that the video ecosystem is converging, buying workflows need to match how consumers actually watch content, says Walton Isaacson’s Albert Thompson.

Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products. Now, generative AI is complicating the already rather bloody streaming wars.