“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Eric Picard, CEO at Rare Crowds. The appetite for ad technology is just beginning to appeal to new markets in new ways. Expect to see significant growth in the sector […]
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
“Marketer’s Note” is a weekly column informing marketers about the rapidly evolving, digital marketing technology ecosystem. It is written by Joanna O’Connell, Director of Research, AdExchanger Research. Amazon’s earnings call late last week held no major surprises, but neither did we in the advertising world hear much about what we’re really interested in: Amazon’s digital […]
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
If I were to pick one person who could distill for today’s marketer the rapidly innovating, marketing technology ecosystem, the selection would be simple enough. Who knew I’d someday have the good fortune to work with that person, too? I am excited to announce that Joanna O’Connell has joined AdExchanger as our Director of Research. […]
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
“Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Chris O’Hara, Chief Revenue Officer at NextMark. I once heard Terence Kawaja remark that “complexity is the agency’s best friend.” It’s hard to argue with that. Early digital agencies were necessary […]
Like many efforts among digital advertising entrepreneurs, one business idea begets another. Michael Brown, CEO of Vancouver-based Adacado, is no different. The HealthPricer comparison shopping engine that he and his team developed led to the realization that they needed to find an efficient way to assemble and optimize display ad creative in real-time – a […]
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
