Rocket Fuel's $1.8 Billion Market Cap: How Does It Stack Up?

marketcap

Depending on who you ask, Rocket Fuel's stunning IPO is either a new dawn for programmatic media investment or a scary bubble indicator.

In either case, it clearly went better than the company and investors planned. For comparison, we looked at how its nearly $2 billion market cap stacks up against other big companies in the space.

*Washington Post sold to Jeff Bezos for $250 million

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