As retailers, both online and offline, prepare for this year’s holiday season, the evolution of the e-commerce space is expected to have an even bigger impact on the way people choose to buy things and how marketers attempt to influence what they buy. Citigroup analyst Mark Mahaney attended the eTail East conference in Boston last […]
Daily deals site Groupon can’t even produce its first quarterly profit without disappointing shareholders. Though the company’s revenue gained 45 percent year-over-year to come in at $568.3 million in Q2, that was short of analysts’ expectations of $578 million. And while profits were $46.5 million versus a $101 million loss in Q2 2011, investors quickly […]
Earlier this week, OwnerIQ announced the acquisiton of “on-demand shopper marketing technology platform DiJiPOP in an all-stock deal.” (Also, read DiJiPOP Q&A on AdExchanger from March 2011) Shopper marketing online is increasingly an attractive opportunity to explore for retailers. According to the press release, “The deal enables OwnerIQ to increase the value and revenue potential […]
Jonathan Opdyke is CEO of HookLogic, an eCommerce media company. Opdyke provided an update on HookLogic’s business following the announcement of the hiring of Jeff Griffin as the company’s President of Retail. Read the release. Click below or scroll for more: Trends In Ecommerce Publishing Ecommerce Publishers Add Content Shopper Marketing Phenomenon RTB and HookLogic […]
Yesterday, online shopper marketing company RichRelevance announced the acquisition of retailer search monetization provider Searchandise. According to the release, “RichRelevance currently serves more than 1.4 billion page views each month across its retail publishers and with the acquisition of Searchandise will now serve 10 of the 25 largest retailers on the web, including Target, Sears […]
Richard Harris is Co-Founder and CEO of Intent Media, an online ad platform for ecommerce publishers. AdExchanger.com: First, can you share a little bit about your background and how you arrived at deciding to launch Intent Media? RH: My background is – having been a retailer for a long time – I was part of […]
Amit Kumar is CEO of Lexity (formerly known as “Vurve”). In a press release last week, in addition to its name change, the company launched its “‘Ad Intent’ system for e-commerce merchants of all sizes.” Read the release. AdExchanger.com: So, what was the original idea Vurve? And then what did you learn along the way […]
Josh McFarland is CEO of TellApart, an online media buying and data management platform, discussed recent events at his company and his view on digital ads. The company recently raised a $13 million round of funding through Greylock and Bain Capital (read more). AdExchanger.com: Since we last spoke a year ago, are there any new […]
Yesterday, eBay announced the acquisition of eCommerce fulfillment and marketing tech company, GSI Commerce for $2.4 billion. Read more. AdExchanger.com asked the following members of the ad ecosystem: “What is your take on the acquisition of GSI Commerce by eBay?” Click a name or scroll down for more: Jake Bailey, Chief Evangelist, Rich Relevance Rick […]
With $2.4 billion in cash and debt, Ebay clearly stated that they intend to be the player in e-Commerce as they acquired GSI Commerce on Monday. GSI Commerce shareholders are ecstatic. Their stock is worth 50% more than it was on Sunday. From the release, the company states that the “acquisition enhances eBay’s position as […]
