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»Citigroup

At ARF Re:think, Researchers Grapple With Emerging Markets

At the Advertising Research Foundation's Re:think conference in New York yesterday, discussion revolved around emerging markets such as China, India, and Brazil. John Forsyth, principal at McKinsey & Company, presented data showcasing the growth in these markets. "If you look at the growth over the next 15 years, three-fourths of the global growth is going... Continue reading »
by Kimberly Maul // March 20th, 2013 //
»
Unified Shopping Experiences Like 'Showrooming' Will Drive E-Commerce Growth

As retailers, both online and offline, prepare for this year's holiday season, the evolution of the e-commerce space is expected to have an even bigger impact on the way people choose to buy things and how marketers attempt to influence what they buy. Citigroup analyst Mark Mahaney attended the eTail East conference in Boston last... Continue reading »
by David Kaplan // August 21st, 2012 //
»
 

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