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»Wi-Fi

Meet the Alphabet-Backed Company Turning NYC’s Phone Booths Into Mini Targeted Billboards

New York City has more than 8,000 public pay phones, most of which are in various stages of decline and decay – but Sidewalk Labs, a company under Google's Alphabet umbrella, is helping put a plan in motion to revive those aging kiosks. Through a project called LinkNYC, the city’s neglected phone boxes are in... Continue reading »

by Allison Schiff // April 25th, 2016 //
»
MediaShift Bets On Targeted Ads Served Over Airport Wi-Fi Networks

Earlier this year we noted that investment company JMG Exploration, the parent company of the ad network AdVantage Networks, had acquired travel ad network Travora Media and rebranded itself as MediaShift. AdExchanger caught up with Brendon Kensel, MediaShift's president, to talk about the company's first launch since the acquisition and its strategy for monetizing Wi-Fi... Continue reading »

by Judith Aquino // June 27th, 2013 //
»
 

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