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Todd Anderman

  • Todd Anderman, president, Doing Things Media & Conor Mason, senior director of digital marketing at Bud Light

    Doing Things Media Helps Memes Make It Onto The Media Plan

    Bud Light first contacted Doing Things Media through a DM on Instagram – a fitting introduction for a partnership that revolves around creating and distributing memes on social media. Doing Things Media owns and operates 20 popular meme and viral video accounts across Facebook, Instagram, TikTok and YouTube, including @AnimalsDoingThings, @NoChaser, @AllGasNoBrakesShow and @neatdad. It […]

  • Taking Content Beyond Its Awareness Roots

    “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Todd Anderman, president of sales, marketing and operations at Thrillist.  Everyone talks about branded content nowadays, such as custom, sponsored, native and native programmatic (talk about an oxymoron). The IAB even defined one of […]

  • Thrillist Brings In Digital Publishing Vet Anderman To Steer Native Ads, Mobile

    Earlier this week, Thrillist Media Group, publisher of a young men’s local lifestyle guide network and e-commerce app, brought in digital ad sales vet Todd Anderman as the company’s president of sales, marketing and operations. Most recently the chief media and revenue officer of mobile ad targeter Jumptap, Anderman spent much of the past decade […]