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»toby gabriner

AdRoll Group Rebrands To NextRoll And Marches Toward Mar Tech

When the market evolves, you’ve gotta roll with it. On Tuesday, AdRoll Group rebranded to NextRoll Inc. and launched a new business line called NextRoll Platform Services to help brands get more out of their marketing tech. NextRoll will serve as a holding company for three distinct but complementary business units, each with its own... Continue reading »
by Allison Schiff // September 10th, 2019 //
»
AdRoll Exceeds $300M Revenue Run Rate, Names Adap.TV Vet Toby Gabriner President

AdRoll has a new president: Toby Gabriner, former CEO of Adap.TV (now AOL/Oath) and an early CEO of [x+1], now owned by Rocket Fuel. Gabriner, who joined AdRoll as a strategic adviser in October, succeeds longtime president, CMO and founding team member Adam Berke, who will move into a strategic advisory role at AdRoll. Transitioning... Continue reading »
by Kelly Liyakasa // April 20th, 2017 //
»
Adap.tv Adapts To Programmatic World, Shuns 'Programmatic' Label

Video ad players like Tremor, YuMe, BrightRoll and Videology are quickly evolving from their ad network beginnings to serve both buyers and sellers in a unified programmatic marketplace. Adap.tv is one of those working to create a video ad marketplace with an end-to-end tech stack. The premise is to serve the demand side and the... Continue reading »
by David Kaplan // June 27th, 2013 //
»

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