• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Subscribe //
  • COVID-19 Special Coverage
  • Log in
AdExchanger Homepage
  • Log in
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Subscribe
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
  • Podcasts
    • The Big Story
  • Careers
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
  • Events
    • Innovation Labs
    • AdExchanger Awards
    • PROGRAMMATIC I/O NY
    • Industry Preview
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Subscribe
  • Search
Connect

»The Odyssey

The Odyssey Sets Course To Attract Advertisers

Upstart publishing platform The Odyssey is reminiscent of fellow "platishers" like Medium, Thought Catalog and Slant News. Its twist is to cultivate pods of writers who create content for their own communities. By harnessing interest about local events, The Odyssey hopes to attract a millennial audience and the advertisers that want to reach that audience.... Continue reading »
by Sarah Sluis // September 18th, 2015 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • LiveRamp Seems Pandemic Proof, As Subscription Revenues Grew Despite COVID
  • Ad Tech Petitions W3C Board For More Fairness In Cookie Debates
  • Microsoft Or Twitter? Ad Buyers Weigh In On TikTok’s Future
  • IAS And Channel Factory Hook Up For An End-To-End YouTube Planning And Measurement Product
  • How Georgia-Pacific Optimizes Buys With Real-Time Sales And Viewership Data
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved