Comic: Overfrequency
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
ARCHIVE FOR:
Streaming TV Ads
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Viewers Don’t Just Want To Watch Your Ads. They Want To Interact With Them
Viewers aren’t just watching streaming content anymore; they’re living in it. And while they’re streaming, they’re telling us something important about how they want to experience advertising. They want to do more than watch; they want to engage.
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Comic: Ads Yule Never See
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
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How Comcast Is Convincing Digital Native Brands To Spend On TV
Comcast is trying to win over digital-native and social-savvy marketers for with its recently launched Universal Ads, a self-serve ad buying platform that makes it easier for SMBs to buy streaming TV inventory.