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»public ad tech companies

An arrow pointing down (like the market).
LUMA: Ad Tech Had A Bad Q2, But There Were A Few Bright Spots

It would be nice if we never had to hear the word “uncertainty” ever again … but too bad, because Q2 happened, and it wasn’t pretty for ad tech. The public ad tech and mar tech stocks tracked by LUMA Partners, which released its Q2 market report last week, fell more than 30% across the… Continue reading »
by Allison Schiff // July 15th, 2022 //
»
Alon Rosenthal, CEO & Founder, WhizzCo
Content Rec Is Trying To Take Over The Open Web, But The Jury’s Still Out

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Alon Rosenthal, CEO and founder of WhizzCo.  Content recommendation is trying to move up. Market leaders Taboola and Outbrain, now public companies, are looking to expand beyond the content recommendation box to run display… Continue reading »
by AdExchanger Guest Columnist // May 4th, 2022 //
»
Wall Street Loves Ad Tech Right Now – As Long As You’re Making A Profit

Oppenheimer & Co. managing director and senior analyst Jason Helfstein will speak at AdExchanger’s upcoming PROGRAMMATIC I/O New York conference on Oct. 25-26 in a presentation titled “Programmatic Wall Street.” Wall Street is changing how it looks at ad tech. The Trade Desk went public, and its consistent overperformance has made it the darling of investors who had sworn… Continue reading »
by Sarah Sluis // August 23rd, 2017 //
»
 

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