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»privacy regulation

AdExchanger Politics: Super Tuesday Ad Strategies

You are reading AdExchanger Politics, our news roundup in which senior editor James Hercher tracks the latest developments in political advertising, augmenting our political marketing commentary and news coverage. Want it by email? Sign up here. Super Tuesday is the presidential primary’s most important day, with 14 states, a third of delegates up for grabs, and a... Continue reading »
by James Hercher // March 3rd, 2020 //
»
Just Because You’re Compliant With COPPA Doesn’t Mean You’re Cool Under CCPA Or GDPR

There’s not enough awareness that compliance can’t be a cut-and-paste job when it comes to kids. Just because you’re compliant with Children’s Online Privacy Protection Act (COPPA), doesn’t mean you’re compliant with the California Consumer Privacy Act (CCPA), or the EU’s General Data Protection Regulation (GDPR). Plus, US states are coming out with their own... Continue reading »
by Allison Schiff // January 27th, 2020 //
»
Marketers, Avoid These CCPA Blind Spots

"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Shane Nolan, senior vice president of consumer and business services at IDA Ireland. The golden age of gathering data through technology for marketing purposes was lucrative for many companies, but... Continue reading »
by AdExchanger // January 9th, 2020 //
»

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