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Optim.al

  • Is Ad Avoidance Inevitable?

    “Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.  Today’s column is written by Rob Leathern, CEO of social advertising platform Optim.al.  Like many in our industry, I have a love/hate relationship with advertising. Even though I’m an ad technology entrepreneur, I actively […]