TV Measurement Can’t Happen Without Interoperability
Identity. Measurement. Clean rooms. Privacy. Each of these topics got plenty of airtime at our Industry Preview in New York City.
Identity. Measurement. Clean rooms. Privacy. Each of these topics got plenty of airtime at our Industry Preview in New York City.
This year, NBCUniversal hosted its competitors on stage at One23, the broadcaster’s annual developer conference. Why? One word: measurement.