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»Michael Weaver

The Responsibility For Fake News Rests With Social Platforms

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Michael Weaver, senior vice president of business growth and development at Al Jazeera Media Network. Following the 2016 presidential election, the impact of so-called “fake news” reverberated around the world. As a result, society… Continue reading »
by AdExchanger // June 19th, 2019 //
»
Reality Check: Hard Work, Not Technology, Key To DTC

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Michael Weaver, senior vice president of business growth and development at Al Jazeera Media Network. Innovation and disruption are lauded virtues in technology, but they present hard realities in the media business. Today’s publishers… Continue reading »
by AdExchanger // April 12th, 2019 //
»
Al Jazeera Finds Its Voice On Smart Speakers

As more people use smart speakers, publishers are establishing their own voice. News organization Al Jazeera is exploring how to position its brand on voice, which it believes will be the gateway to an internet-of-things-driven world, said Michael Weaver, SVP of business development and growth at Al Jazeera Network. “Voice assistants are the first entry… Continue reading »
by Alison Weissbrot // November 1st, 2018 //
»
The Voice Revolution: A Publisher’s Guide to Testing the Waters

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Michael Weaver, senior vice president of business growth and development at Al Jazeera Media Network. In the publishing world, there’s a fine line between jumping the gun on an emerging distribution platform and being… Continue reading »
by AdExchanger // September 12th, 2018 //
»
News Publishers: Resist The Perverse Financial Incentives of Content Monetization

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Michael Weaver, senior vice president of business growth and development at Al Jazeera Media Network. Today we are living through the public costs of having a free press purpose-built to satisfy the short-term financial… Continue reading »
by AdExchanger // February 16th, 2018 //
»
 

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