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Jon Cook

  • Social Distancing With Friends

    VMLY&R CEO Jon Cook On Branding And Experience Post-COVID

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    AdExchanger’s Social Distancing With Friends podcast now has its own channel. Subscribe on iTunes, Google Play, Spotify, Stitcher, or wherever you listen to podcasts. COVID-19 has changed consumers’ media habits – and their experiences with brands. “So much has been taken away from us, [people will] start to reevaluate brands in their lives, whether that’s consciously or unconsciously,” said […]

  • Agencies

    WPP Launches VMLY&R To Create Connected Brands

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    One month on the job, WPP CEO Mark Read is making big changes at the holding company. WPP will combine digital agency VML and 100-year-old ad agency Young & Rubicam into a new agency named VMLY&R, the group announced Wednesday. WPP tapped Jon Cook, VML’s CEO since 2011, to lead the company and its 7,000 […]