Walmart Buys Vibe.co To Woo SMBs To Streaming
Walmart will buy Vibe.co, a self-serve video ad platform, in hopes of attracting more small and medium-sized advertisers to connected TV.
ARCHIVE FOR:
Arthur Querou
-
-
The AI Targeting Joke; Agentic AI Outgrows Its Hype
Analog Intelligence The AI marketing boom is here. And not just for auto-generated creative or campaign optimization. San Francisco is one of the few places (besides airports) filled with B2B advertising on billboards. Good luck relaxing during a stroll with your iced coffee and Tartine pastry on a weekend, because you’ll walk or drive by […]
-
Why CTV Startup Vibe.co Is Dropping Resellers In Favor Of “Certified Supply”
Add Vibe.co to the list of CTV ad platforms that are kicking supply-side resellers to the curb.
-
How To Advertise To Advertisers At Ad Industry Events (Like Advertising Week)
New Yorkers are bombarded by ads at every turn. But targeted ads? For your industry? While you’re on your way to an event for that industry? The surreality of that experience can still pack a punch.
-
Vibe.co Hopes Its AI Tools Will Help Bring Back The Wacky Local TV Ad
On Tuesday, self-serve CTV platform Vibe.co announced its new suite of four different AI-powered features, including a video ad generator.
-
Vibe.co Secures $22.5 Million In Series A Funding To Help SMBs Try CTV
Self-serve CTV ad platform Vibe.co announced its $22.5 million Series A round, which it will use to bolster its machine learning and measurement chops to help SMBs give CTV a try.