Comic: Ad Tech Charcuterie
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
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AdMonsters And AdExchanger Partner With Prohaska Consulting To Launch Ad Tech Accelerator
Meet the Ad Tech Accelerator, a new executive training series from AdMonsters and AdExchanger that will provide credentialing for publisher, agency and brand executives.
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2024 Top Women in Media & Ad Tech Honorees and Special Recognition Awards Announced
AdExchanger and AdMonsters are pleased to announce the honorees for the 2024 Top Women in Media & Ad Tech Awards! An awards gala will follow on June 3 in NYC.
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How Ziff Davis And Black Enterprise Bring In Revenue With Commerce Content
To survive and stay relevant, publishers like Ziff Davis and Black Enterprise are creating commerce-related content.
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CafeMedia Dishes On Alternative IDs
The alternative ID landscape is incredibly fragmented. So how are publishers – especially long-tail publishers that tend to be strapped for tech resources – supposed to pick the ID solutions that work best for them?
Tagged in:- admonsters
- alternative identifiers
- apple
- authenticated traffic solution
- CafeMedia
- Chrome
- Chrome IP Protection
- Criteo ID
- featured
- FTrack ID
- gnatcatcher
- Google Ad Manager
- Google AdX
- iCloud Private Relay
- IP address
- LiveRamp
- mediaocean
- Parrable
- Patrick McCann
- prebid
- Prebid User ID Module
- Privacy Sandbox
- Publisher Forum
- Quantcast ID
- RampID
- Safari
- SharedID
- Teads ID
- the trade desk
- UID 1.0
- UID 2.0
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Living With Ad Fraud; Are You Seeing Red Or Green?
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. In Residence Residential IP networks (Honeygain, EarnApp and Pawns.app, to name a few) are services that pay people for access to their IP, usually something like $25 to $75 per month, depending on how much data they share. It’s a useful service for […]
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Comscore or Quantcast As The New Nielsen?; The Irksome OPA; Social Media Getting $8 Display Ad CPMs
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Traditional Media Revolts It appears traditional media companies are tired of their Nielsen main course and have decided to try something else from the menu. Bill Carter and Stuart Elliott of The New York Times cover a recent diabolical plot by the heads of […]