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AdExchanger: The Race For Supply

by AdExchanger // Friday, February 18th, 2011 – 12:11 am

A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem...

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7 Comments

Josh McFarland February 18, 2011

I presume this is a depiction of the first car getting lapped by the second?
Reply
- Mike Fleischman February 18, 2011
  
  The last I checked Right Media has pretty significant supply in the marketplace. Not sure why they would be lapped.
  Reply
Tom Shields February 18, 2011

Love it! A picture worth a thousand words of description about the market.
Reply
Ben Kneen February 18, 2011

When did Right Media enable RTB?
Reply
- Ank February 22, 2011
  
  2009/2010
  Reply
Elias Guerra February 18, 2011

Vrooooom that lead car looks FAST!
Reply
Zach Coelius February 18, 2011

Best one yet. I fully take back my initial skepticism around running comics. As usual you were right John.
Reply

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