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AdExchanger
Articles By AdExchanger
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Find Your Lost Adblock Revenue
Every blocked visitor represents potential revenue you never see. Powered by one of the industry’s largest datasets of live publisher adblock detection, Admiral’s Adblock Recovery Calculator helps you estimate lost ad revenue and uncover opportunities to recover it—in just minutes. Discover your revenue recovery potential: Calculate potential adblock revenue losses in minutes Compare conservative, typical, […]
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How Much Revenue are Ad Blockers Costing You?
Enter a few numbers about your site to get your estimated monthly adblock losses, your recovery opportunity, and a three-year revenue projection. Free, in under a minute. A publisher with 10M monthly pageviews could be losing $41,400 a month to adblockers, and recover an estimated $197,280 a year. What’s your number? Your adblock number in […]
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Build Smarter Agency Strategies for the 2026 Ad Market
The advertising landscape is changing across channels, markets and audiences. See what current data reveals about CTV, social, video, linear TV, AI advertising and local market dynamics – plus practical ways agencies can use those signals to spot opportunities, pressure-test assumptions and strengthen their strategic recommendations throughout 2026.
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Go Cross-Channel: Turning Awareness into Measurable Growth
Fragmented budgets, overlapping audiences, and disconnected campaigns make it difficult for advertisers to maintain efficiency and measure results. See how Criteo uses AI-driven optimization, commerce data, and connected measurement to coordinate cross-channel strategies and improve advertising performance. What’s Inside: 33% more leads for Homes.com by connecting the open web and social 2X ROAS with full-funnel […]
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Turn Upper-Funnel Awareness into Measurable Sales
Connecting upper-funnel advertising to measurable sales remains a challenge for advertisers managing campaigns across multiple channels. See how Criteo’s Commerce Audiences and Connected Measurement bring together targeting, retargeting, and performance measurement across CTV, the open web, apps, and social. What’s Inside: 2X ROAS with full-funnel Commerce Audiences 40% fewer wasted impressions 3X higher conversion rates […]
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How Homes.com Increased Leads by 33% with Criteo
As consumers move across channels, advertisers need strategies that maintain brand consistency while improving performance. See how Homes.com expanded its retargeting strategy across the open web and social with Criteo, increasing leads, engagement, and conversions. What’s Inside: 33% increase in leads through expanded retargeting 12% higher click-through rate across channels 25% improvement in conversion rate […]