• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • About Us //
  • Contact Us

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Resources
    • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»Tim Ware

Targeting, Fraud, Viewability And Completed Views Will Shape The Next Generation Of TV

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Tim Ware, vice president of advanced television at Telaria. In my last column, a little more than a year ago, I outlined the philosophical differences between programmatic TV and digital video buyers. While both... Continue reading »
by AdExchanger // January 25th, 2018 //
»
The Future Of The TV Business Begins And Ends With Measurement

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Tim Ware, vice president of advanced television at Tremor Video. Programmatic TV is among the most highly debated subjects in the media business and perhaps the best example of true convergence we’ve encountered as... Continue reading »
by AdExchanger // October 24th, 2016 //
»

Get AdExchanger Newsletters

Sign Up
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Rubicon Project Grows Revenue 17% As It Prepares For Telaria Merger And Cookieless Future
  • Future-Proofing Audience Strategies As Cookies Crumble
  • Brands Are Probably Paying Multiple Times For The Same Data
  • The Tool Brands Are Using To Get Directly Into An Online Retailer’s Cart
  • Comments On The AG’s Updated Draft CCPA Regs Are A Case Study In Wildly Different World Views
Ajax spinner
  • Privacy Policy //
  • Contact Us
© 2019 Access Intelligence, LLC - All Rights Reserved