People Inc. Says Who Needs Google?
People Inc. is offsetting a 50% decline in Google search traffic through off-platform growth and its highest digital revenue gains in five quarters.
People Inc. is offsetting a 50% decline in Google search traffic through off-platform growth and its highest digital revenue gains in five quarters.
Three years ago, The Daily Beast had no sponsored content business. Now sponsored content accounts for 90% of its revenue. Plus, overall revenue is up 90% year over year. Buoyed by the success of its sponsored content business, the news analysis and opinion site is expanding into two new lifestyle verticals: style and food & […]