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»SQAD

Senators Fight Over A Consumer’s Right To Sue Businesses; Will Apple End Fingerprinting?

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. So Sue Me One of the myriad sticking points standing in the way of a US federal privacy law is the question of whether people will be able to sue tech companies in open court. Terms of service often stipulate that signatories give… Continue reading »
by AdExchanger // June 3rd, 2022 //
»
Top CPM Category a Mystery to 75% of Advertisers

In the fight for more transparency in the online advertising world, new data released last week shows how advertisers still do not always know the ins and outs of online display advertising. According to SQAD, a media cost forecasting company, advertisers still understand television advertising more than they do online display ads. At the 2013… Continue reading »
by Kimberly Maul // July 16th, 2013 //
»
 

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