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»Pete Doe

Beer, Diapers And The Programmatic TV Challenge

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Pete Doe, chief research officer at clypd. About 10 years ago while working at Nielsen, we began creating integrated data sets linking consumer and media behavior to help agencies plan better campaigns and media... Continue reading »
by AdExchanger // March 10th, 2016 //
»

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