• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Subscribe //
  • COVID-19 Special Coverage
AdExchanger Homepage
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Subscribe
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
  • Podcasts
    • The Big Story
  • Careers
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
    • Subscribe
  • Events
    • Innovation Labs
    • AdExchanger Awards
    • PROGRAMMATIC I/O NY
    • Industry Preview
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»NowThis News

How NowThis Navigates The Maze Of Distributed Media

It’s hard to scroll through Facebook without encountering some short-form video from NowThis (like Donald Trump “awkwardly sort of apologizing” to Fox News host Megyn Kelly) in your news feed, and the socially distributed media company wants it that way. Founded four years ago by BuzzFeed and HuffPo execs Ken Lerer and Eric Hippeau, NowThis... Continue reading »
by Kelly Liyakasa // May 24th, 2016 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Google Opens Its Black Box And Shares Fees Across DV360, Google Ads And Google Ad Manager
  • Meet Magnite, The Post-Merger Name For Rubicon Project And Telaria
  • Papa John’s On The Facebook Boycott, Product Launches During A Pandemic – And Why Digital OOH Can Still Work Right Now
  • The Big Story: Google’s Fees, Facebook Advertisers Flee
  • Marketers Need To Get Their Digital Display Houses In Order
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved