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»Mollie Spilman

Podcast: Survival Of The Fittest

Today in the podcast studio, Criteo COO Mollie Spilman talks about what makes companies survive and thrive in the ever-changing digital advertising business. Criteo was the emblem of the wild growth in programmatic marketing, and remains the second-largest publicly-traded ad tech companies with a valuation of $1.3B. In the five years since Spilman joined to... Continue reading »
by Zach Rodgers // May 30th, 2019 //
»
Facebook’s New Reaction Buttons: A Game Changer For Advertisers?

"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Mollie Spilman, chief revenue officer at Criteo. Last month, Facebook launched its new Reactions buttons, allowing its 1.6 billion users to express how they feel about status updates, check-ins and... Continue reading »
by AdExchanger // March 31st, 2016 //
»

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