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»mid-roll

Nadav Dray, VP Operations, AnyClip
Preparing For Life Without Mid-Roll

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Nadav Dray, VP Operations at AnyClip. As of Aug. 5, Google’s Chrome browser will begin blocking traffic from sites that are not compliant with the latest standards from the Coalition... Continue reading »
by AdExchanger // August 5th, 2020 //
»
LiveRail Brings TV-Style Ad Breaks To RTB

Video ad-tech companies are trying to show programmatic methods can be used for long-form, linear-style ad breaks. LiveRail, which counts the primetime TV digital units at CBS Interactive, Major League Baseball and A&E networks as customers, has debuted a product that supports the sale of such ad pods as slices of real-time bidded inventory. The... Continue reading »
by David Kaplan // October 21st, 2013 //
»
 

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