MNTN Wants Its AI Video Ad Generator To Stand Apart From Its CTV Platform
Between a new quarterly earnings report and the launch of an updated video AI tool, Tuesday was a big day for CTV platform MNTN.
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MNTN Had A Big First Year As A Public Company. What’s Next?
Three quarters in and MNTN CEO Mark Douglas isn’t changing his script: small businesses need performance-driven CTV they can measure.
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MNTN’s SMB CTV Ad Business Is Growing Like Gangbusters
Two quarterly reports might not be enough to confirm a pattern. But it is enough information to draw a line – and so far, that line is going up for MNTN.
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MNTN Had A Strong Earnings Debut In Q2, But Shares Dipped A Bit Anyway
Too bad actor Ryan Reynolds didn’t join CTV ad platform MNTN’s first-ever earnings call on Tuesday. It would’ve been fun hearing Deadpool answer questions from investors.
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Hulu Will Finally Open An Automated PMP – Is It Because It’s Growing Too Fast To Meet Demand?
On Jan. 1, 2019, Hulu will release an automated private marketplace that will allow advertisers to bid on Hulu inventory without going through the additional steps of working with Hulu’s sales team. Instead, advertisers can use their own DSPs or trading desks to plug into the marketplace. The PMP will initially house standard 30-second spots, […]