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»Katia Beauchamp

Birchbox: ‘Discovery,’ Not Deals, Is The Way To Scale E-Commerce

When niche retail e-commerce gained steam about three years ago, deals, the focus was on flash sales and discounts on upscale items for fashion and restaurants. But the ground has slowly shifted as local deals site Groupon filed its IPO and a slew of like-minded sites started to crowd the space. Two years ago, two... Continue reading »

by David Kaplan // November 5th, 2012 //
»
 

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