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»john rogers

Mark Read WPP
GroupM Underperforms At WPP As Clients Cut Media Spend

COVID-19 has had an outsize negative effect on GroupM than on the rest of parent company WPP’s business as clients paused and cut back on media spend during the crisis. The holding company did not break out GroupM’s Q2 or H1 revenues, but WPP CEO Mark Read told investors on Thursday that the media buying... Continue reading »

by Alison Weissbrot // August 27th, 2020 //
»
Mark Read WPP
WPP’s Best-Case 2020 Scenario Is Flat Sales, And Its Worst Is A 40% Decline

WPP is slogging along with the rest of the agency market. Q1 like-for-like revenues were down 3.8% to $3.5 billion, the company said Wednesday. In North America, WPP’s largest market, like-for-like revenue was down 1.9% to roughly $1.2 billion. Grey, GroupM and VMLY&R all grew in the region, but revenues began to sag across the... Continue reading »

by Alison Weissbrot // April 29th, 2020 //
»
 

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