AI Is Evolving Faster Than Expected – But Still Can’t Be Rushed
Trevor Carr, newly appointed Head of CSA, North America at Havas, discusses data and tech consulting and AI trends.
Trevor Carr, newly appointed Head of CSA, North America at Havas, discusses data and tech consulting and AI trends.
To better service clients – and help with its own bottom line – Havas Media Network is pushing into specialty services.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Panel Discussion Bad news for Nielsen: Another panel has entered the arena. Samba TV is teaming up with HyphaMetrics to launch a panel for measuring video viewership across linear, streaming and other digital formats, Ad Age reports. HyphaMetrics plans to use Samba TV’s […]
Agencies will keep testing cookie alternatives, devising first-party data strategies and exploring commerce media in 2024.