Goldman Sachs

Have agency holdcos put too many eggs in the AI basket?; Temu has come back to us now at the turn of the tariff tide; and Cloudflare wants to help sites from getting scraped.

The Trump tariff situation is in constant flux, creating uncertainty that spells doom for any potential growth in US ad spending this year. Plus, how retail media and other emerging channels could be threatened by tariff turmoil.

HUMAN plans to build a deterministic ID from its tracking of more than 20 trillion digital signals per week across 3 billion devices, which will aid attribution for ecommerce.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Slow Slide WPP reported lackluster Q2 results during its earnings call on Friday.  The agency holding company saw a “shortfall” in the US, accounting for about 37% of WPP’s biz, which “took us a little bit by surprise,” CEO Mark Read told […]

AdExchanger has learned that MediaMath, which raised $600 million since 2007 and had a peak valuation of more than $1 billion, will file for bankruptcy.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. White Hot The Merchant Banking Division of Goldman Sachs is leading a deal to buy bot detection and anti-fraud company White Ops, Business Insider scoops. Goldman is being joined in the deal by VC firm ClearSky Security and investment firm NightDragon. The trio will […]

You gotta give credit to MediaMath. At least, Goldman Sachs did. MediaMath said Tuesday that it had received a $175 million credit facility led by the finance giant. Santander Bank also partnered. CFO Stacey Bain said MediaMath’s previous debt facility was coming due, and the company will use its new line of credit to refinance […]

Creating real-time content is a challenge for any brand – but for brands operating in highly regulated industries, it’s a potential compliance risk. There isn’t a federal regulator out there that doesn’t have rules around misleading, deceptive or unfair practices, including the Consumer Financial Protection Bureau, the Federal Trade Commission and the Federal Communications Commission. And […]