dds

On Sunday, The Wall Street Journal’s Emily Steel reported that Donovan Data Systems and MediaBank have decided to merge into a new company called MediaOcean, as the new company looks to create what it calls an operating system for advertising while it looks to stave off formidable competition from Google. Read more on AdExchanger.com. The […]

JT Batson is President, DDS Digital at Donovan Data Systems, a supplier of back office systems to the agency market. AdExchanger.com: Let’s start at the beginning – what intrigued you about coming to Donovan Data Systems (DDS)? JTB: I was attracted by the scale and the sandbox. DDS provides media transaction systems for media buying […]