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»Craig Berlingo

The Best Way for Publishers to Succeed With OTT? Don’t Mess It Up

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Craig Berlingo, Product Lead for OTT and CTV at PubMatic. With millions of people stuck at home watching streaming content, 2020 could have provided a chance for publishers to rake it in. Instead I... Continue reading »
by AdExchanger // January 7th, 2021 //
»
Header Bidding: The Industry’s Cronut?

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Craig Berlingo, vice president of product, publisher platforms, at Tremor Video. I’ve been thinking about cronuts a lot lately. They came out of nowhere, and all of a sudden everyone is talking about them.... Continue reading »
by AdExchanger // January 25th, 2016 //
»
 

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