• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • About Us //
  • Contact Us

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Resources
    • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»content recommendation

Taboola-Owned ConvertMedia Shutters Exchange, Doubles Down On High-Impact Video

There’s no point in being a me-too solution. That notion is what prompted ConvertMedia to evolve itself from a display network to a supply-side platform focused on outstream video about two years ago. It was also a main driver behind ConvertMedia’s decision to sell to content rec engine Taboola this summer. Once the ink was... Continue reading »
by Allison Schiff // October 17th, 2016 //
»
Kids Don’t Have Credit Cards, And Other Challenges Of Monetizing Apps For Children

It’s not easy monetizing kids. Even the words “monetizing kids” are unfortunate. But the developers of kid-focused games still “need to eat,” said Yuri Shilin, owner of KidGames, an Israel-based game developer with a portfolio of dozens of apps for kids, with around 30 million downloads overall. “It’s for sure very hard to make money,”... Continue reading »
by Allison Schiff // December 28th, 2015 //
»
Content Recommenders Combine, As Outbrain Buys Visual Revenue

While much of the focus on data has been on the way marketers and ad agencies employ it, there are a few companies who work primarily with the editorial side on how best to target their content (and the advertising that supports it) to readers. That space is shrinking a bit today, as content discovery... Continue reading »
by David Kaplan // March 7th, 2013 //
»

Get AdExchanger Newsletters
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • 3 Auctions Rule Digital Advertising. Here’s A Guide To Navigating Them
  • Consent, Not Data, Is The New Oil
  • The Ad-Free Disney Plus Wake-Up Call: We Must Scale Universal Addressable TV+ Now
  • IAS Acquires Contextual Targeting Company; CPGs Create Retail Alliances
  • When Third Comes First
Ajax spinner
  • Privacy Policy //
  • Contact Us
© 2019 Access Intelligence, LLC - All Rights Reserved