You Reddit Here First; Are Affiliate Nets Back – Or Are They Toast?
Scammers have figured out about Reddit and Google Search’s licensing deal; Is affiliate marketing still a thing?; and AI companies consider creator micropayments.
Scammers have figured out about Reddit and Google Search’s licensing deal; Is affiliate marketing still a thing?; and AI companies consider creator micropayments.
TvScientific really wants digital marketers (and their wallets) to open up to the idea of CTV as a performance channel. So, the CTV ad platform unveiled a cost-per-outcome model to emphasize its confidence in CTV ads leading to conversions.
Citi is aiming smaller to get bigger results with its digital marketing campaigns. The bank enlisted the help of CJ Affiliate, the affiliate marketing network formerly known as Commission Junction and part of Conversant (formerly ValueClick), to target ads beyond aggregators of credit card offers. Those aggregators are a staple of credit card marketing campaigns, […]