Akhil Parekh, Chief Product Officer, Nielsen on Cross-Media Measurement | Cannes 2025
What’s holding back progress in cross-media measurement? Akhil Parekh, Chief Product Officer at Nielsen, explains what needs to shift to make it a reality.
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Leveraging the Power of "Real Data" with Nielsen's Matt Devitt, SVP, Head of Advertisers and Agencies | Cannes 2025
How do advertisers measure success in a market they can’t fully see? At Cannes Lions 2025, Sarah Sluis with AdExchanger and AdMonsters sits down with Matt Devitt, SVP, Head of Advertisers and Agencies at Nielsen, to explore how advertisers can benchmark performance against competitors in today’s fragmented, AI-driven media landscape. From unlocking competitive intelligence with […]