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»campaign ratings beta

Dish Media Becomes First MVPD To Join Comscore’s Campaign Ratings in Beta

Dish and Sling TV are joining Comscore’s cross-platform measurement solution in beta, their parent company, Dish Media, said Thursday. Dish Media is the first multichannel video programming distributor (MVPD) to join the Campaign Ratings pilot program, which launched in September. Campaign Ratings is designed to be a cross-platform metric that can be tracked across linear,... Continue reading »
by Rae Paoletta // December 17th, 2018 //
»
 

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