One Startup’s Plans To Make Digital Out-Of-Home More Accessible
Programmatic OOH and video ad platform Adomni wants to make DOOH approachable to more small and local businesses by simplifying the process and lowering the cost.
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Why Developer Experience Is The Next Battleground In Programmatic Advertising
Today’s developers face mounting challenges: heavier workloads, complex tech stacks and an increasingly fragmented advertising landscape demanding automation at scale. This complexity limits their ability to adopt new products and innovate.
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Ad Tech Vets Help Sharpen Ad Tech Regs; New Antitrust Bills Are Up In Congress
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Feed The Hand That Bites You Advertising insiders have become expert witnesses, so to speak, in antitrust battles with Big Tech. There’s Tom Chavez, who co-founded and sold ad tech startups to Microsoft and Salesforce. He now operates a venture fund that invests in […]