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»California Consumer Privacy Act

What Counts As Personal Information?; Comcast Reshuffles Its Media And Tech Teams

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. How “About” That? The Office of the California Attorney General issued a potentially impactful decision this week. Heads-up, ad tech companies: Inferences made about customers or consumers can be classified as personal information, even when the constituent data pieces aren’t personal or are gathered… Continue reading »
by AdExchanger // March 15th, 2022 //
»
Mark Your Calendars: Compliance With CPRA Begins New Year’s Day 2022

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Richy Glassberg, CEO and co-founder of SafeGuard Privacy. These past few years have seen a whirlwind of change – and not a few upheavals. So business leaders can be forgiven… Continue reading »
by AdExchanger Guest Columnist // November 9th, 2021 //
»
Rachel Miller, director of marketing communications, Permission.io
What Constitutes A Sale Under CCPA? Now That We know, There’s No More Plausible Deniability

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Rachel Miller, director of marketing communications at Permission.io. California Attorney General Rob Bonta recently sent enforcement letters that clarify the scope of what is considered a data sale under the… Continue reading »
by AdExchanger Guest Columnist // October 22nd, 2021 //
»
Virginia Finalizes Privacy Law; Canada To Make Facebook Pay For News

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Win For Privacy Virginia is in line to follow California’s lead with the California Consumer Privacy Act (CCPA), which is already in effect, by finalizing its own comprehensive data privacy law this year, according to ACA News. The Virginia Consumer Data Protection Act… Continue reading »
by AdExchanger // February 22nd, 2021 //
»
White Ops Uncovers Android Botnet; Salesforce Soars After Earnings Beat

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. These Boots Were Made For Frauding There’s nothing more creative than … a fraudster. White Ops recently uncovered a scheme involving a family of Android apps that trick people into downloading them with the promise of free stuff. Starting in late 2019, the apps began showing… Continue reading »
by AdExchanger // August 27th, 2020 //
»
California Consumer Privacy Act
Get Up To Speed: CCPA Enforcement Starts On July 1

Folks, enforcement of the California Consumer Protection Act (CCPA) is here. Starting July 1, despite protestations from the business and advertising communities, the California attorney general can start investigating complaints, bringing actions, poking into privacy policies and issuing fines. Lobbying to postpone enforcement until Jan. 1, 2021, in light of the ongoing pandemic, was brushed… Continue reading »
by Allison Schiff // July 1st, 2020 //
»
Some Brands Pause Facebook Campaigns; Ad Industry Tries To Scuttle CCPA Amendment

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. To Facebook, Or Not To Facebook? Facebook has lost some advertisers since CEO Mark Zuckerberg refused to remove posts by President Trump that glorify violence. Agencies including Pearmill and Verasoni Worldwide are advising clients to suspend campaigns while protests continue, The New York Times… Continue reading »
by AdExchanger // June 11th, 2020 //
»
California AG Submits CCPA Regs For Approval With Less Than A Month To Go Before Enforcement

The world is on lockdown (and fire), but the march toward enforcement of the California Consumer Privacy Act (CCPA) is proceeding apace. On Monday, the California attorney general’s office submitted the final proposed implementation regulations for the CCPA to the California Office of Administrative Law (OAL). There appear to be no major changes made between… Continue reading »
by Allison Schiff // June 2nd, 2020 //
»
No Delay For CCPA; Criteo’s Fortunes

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Sorry, Not Sorry Apologies, ad industry, it looks like enforcement of the California Consumer Privacy Act will kick off as planned on July 1. Trade orgs, including the Association of National Advertisers, requested that the attorney general hold off on enforcing the law until… Continue reading »
by AdExchanger // March 31st, 2020 //
»
 

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