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»Brian Rappaport

Quan Media Group Launches To Help DTC Brands Navigate The Gnarly World Of OOH

Direct-to-consumer brands in need of scale are increasingly turning to out-of-home – the only traditional media that’s showing growth. But the OOH media market is a fragmented place for brands that first cut their teeth in digital. “A lot of these brands don’t have an education about the space,” said Brian Rappaport, an IPG and Publicis... Continue reading »
by Allison Schiff // February 5th, 2020 //
»

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