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»Adam Cahill

Digilant Scoops Up Programmatic Media Consultancy Anagram

Indie programmatic agency Anagram is indie no more. On Thursday, programmatic ad firm Digilant acqui-hired the five-person team behind Anagram in a bid to beef up its custom programmatic ad solutions. “Providing custom solutions is not just about technology,” said Digilant global CEO Alan Osetek. “Technology is only as good as the people who use... Continue reading »
by Allison Schiff // March 23rd, 2017 //
»
Advertisers Dust Off An Old Tool In Quest For Agency Transparency: The Media Audit

Agencies may come under tougher scrutiny soon as a result of an Association of National Advertisers (ANA) report due out this month. The report on agency rebate practices is the result of a monthslong investigation by K2 Intelligence and Ebiquity and is likely to bring into focus how advertisers conduct audits of their agency partners.... Continue reading »
by Alison Weissbrot // June 1st, 2016 //
»
 

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