Home Industry Events Programmatic I/O San Francisco Is Sold Out
Industry Events

Programmatic I/O San Francisco Is Sold Out

By

SHARE:

progio-agendaThat was quick!

AdExchanger’s conference, PROGRAMMATIC I/O, is sold out for our April 8 San Francisco event which is focused on educating the marketer on The New Normal of Marketing – programmatic media.

You can still get on the wait list for April 8 at www.programmatic.io.

For attendees, the SF conference’s agenda is available and includes presentations from our Title sponsors Google and [x+1] as well as the following panels:

  • Programmatic in Practice: Brand & Direct Marketing
  • The Programmatic Exchange
  • Data Signals & Management
  • Ecommerce & Targeting the Shopper
  • Programmatic Video Marketing
  • Cross Channel Targeting

The next PROGRAMMATIC I/O will be in New York City on September 16.

Must Read

Peppa Pig
Marketers

The Media And Retail Deals Behind The Peppa Pig Franchise Expansion

Peppa Pig is everywhere. Whether or not you have children, you likely know the little girl pig from the kid’s cartoon show. But the Peppa media franchise is just getting started.

CTV

How A For-Profit College Is Using CTV Ads To Win Over New Students

The American College of Education partnered with performance TV company MNTN to better reach its audience of adults seeking higher education.

Platforms

Critics Say The Trade Desk Is Forcing Kokai Adoption, But Apparently It’s Up To Agencies

Is TTD forcing agencies to adopt the new Kokai interface despite claims they can still use the interface of their choice? Here’s what we were able to find out.

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters
Commerce

Why Big Brand Price Increases Will Flatten Ad Budgets

Product prices and marketing budgets are flip sides of the same coin. But the phase-in effects of tariffs, combined with vicissitudes of global weather and commodity production, challenge that truism.

Publishers

The IAB Tech Lab Isn’t Pulling Any Punches In The Fight Against AI Scraping

IAB Tech Lab CEO Anthony Katsur didn’t mince his words when declaring unauthorized generative AI scraping of publisher content “theft, full stop.”

Comic: Gamechanger (Google lost the DOJ's search antitrust case)
Google ad tech antitrust trial

Here’s Who’s Testifying During The Remedy Phase Of Google’s Ad Tech Antitrust Trial

Last week, the DOJ and Google filed their respective witness lists and the exhibit lists for the remedy phase of the ad tech antitrust trial. Lots of familiar faces!

Popular

  1. CTV Roundup

    Pure Dating App Swipes Right On Programmatic CTV Ad Buying

    Back when the Pure app first launched in 2012, it was a completely anonymous hookup app. Now, it’s using CTV as a way to explain its rebranded vibe to prospective new users.

  2. PODCAST: The Big Story

    Will AI Companies Pay Publishers?

    Pause ads are going programmatic, as connected TV ad buying becomes more automated. Plus: how publishers are proposing to be compensated by AI companies – and the odds that they’ll receive what they are asking for.

  3. Comic: Game Over?
    Daily News Roundup

    GAM Goes Direct To Buyers; Perplexity’s Ad Lead Exits

    Google’s SSP tries to cut out its DSP ahead of a possible ad tech breakup; Perplexity’s head of ads skips town; and Amazon’s search ad pause flooded the market with big spenders.

  4. Marketers

    How A Specialized CRM Platform Is Helping Restaurants Dig Into Audience Insights

    Panso, a CRM for restaurants, gives folks in the restaurant business a 360 view of their guests which can be used to send targeted and personalized email and SMS campaigns.

  5. Banner. Contemporary art collage. Two people holding hands and go up on colorful columns, graph as on career ladder. Concept of partnership, business acquisition, deal, cooperation, teamwork, contract
    ad tech M&A

    Roqad Acquires Zeotap’s Third-Party Data Arm To Get A Leg Up On Identity In Europe

    Roqad is buying Zeotap’s third-party data biz to boost its identity resolution capabilities, but also for access to key integrations with major ad platforms.